Back in the old days, we are talking by inventing the printing press, Gutenberg revolutionized the printing industry. This meant duplicates in the Word of God and a shorter time got reach. Newspaper homes and Magazine publishers still use a printing press now. Later, soon after the arrival of electricity, the world was blessed with another media breakthroughs radio television. Since they invented Integrated Marketing Campaigns with budgets Marketing agencies and marketers had it all figured out. Well this media landscape…